Frequently Asked Questions

Do you manufacture your products in Europe?

No, our products are manufactured in SHERA manufacturing facilities in Asia and we partner with stockists within the European region who stock the products at their locations. Please refer to this page to see where our stockists are located and if you would like to be put in touch, contact us here.

Where can I get a SHERA Catalog?

Various catalogs / flyers can be downloaded from our website, please visit the relevant products page(s).

What is the difference between real wood and SHERA products?

Although SHERA looks like real wood (for example SHERA Planks) there are in fact many differences. SHERA products are made from fibre cement.  A definition of fibre cement is as follows:


Fibre cement is a composite material made of sand, cement and cellulose fibres. Fibre cement cladding comes in various forms but is often seen in horizontal boards,imitating wooden clapboard and in sheet form. Other formats include imitation shingles. Fibre cement cladding can be used to cover the exterior of a house and can also be used as a substitute for timber fascias and barge boards in high fire danger areas. It is also commonly applied as a tile underlay on decks and in bathrooms and is also easy to secure and maintain as a soffit/eave lining.


Additional properties of fibre cement are:


  • Fire resistant
  • Water resistant
  • Does not rot
  • Termite and insect resistant
  • Does not shatter


Finally, SHERA products do not require destruction of forests but instead use natural / farmed raw materials.  Refer to the Living in Balance page for more details.


Are SHERA products harmful to the environment?


SHERA have operated under a strict “Green Policy” for many years and operate under the concept of manufacturing an ‘environmentally friendly’ building material using eco-friendly manufacturing processes.


Our environmentally friendly building materials are produced using a process which utilizes local raw and waste materials to protect the environment, enhance the properties of the product and reduce costs.


For more information please visit our Living in Balance page.


What are the environmentally friendly (green) qualities of SHERA products?


SHERA materials have the following qualities:


• Non asbestos

• Uses acrylic colour

• Uses fiber from recycled material

• Uses fiber from fast-growing, farmed wood crops used for industry, not from natural forests

• Reduced energy consumption in the manufacturing process

• Reduced wastage from the manufacturing process

• Uses renewable energy in the manufacturing process

• Reduced waste from construction process

• Promotes fast and clean construction system

• Helps reduce energy consumption in residential places

• Consists of non-toxic materials and does no harm to the environment

• Substitutes natural wood, help reducing forest destruction


Are SHERA fibre cement products resistant to fire?


Yes, SHERA fibre cement products are fire resistant and pass relevant fire testing. Please refer to the relevant product page(s) for more details.


What is 'autoclave' technology?


The fibre cement manufacturing process also makes use of autoclave technology.  In autoclave technology, polymer based composites are manufactured by applying intense heat and pressure to eliminate moisture from fibre cement materials.  This leads to composite consolidation and the result is an extremely strong and robust fibre composite material. For more information please refer to the Fibre Cement Technology page.


How is fibre cement manufactured?


Fibre cement composites are composed of cement, silica sand and wood pulp.  Fibre reinforced cement products such as fibre cement siding are manufactured using the ‘Hatscheck Process’.  The Hatsheck process was initially developed for the production of asbestos composites, but it is now used for the manufacture of non-asbestos, cellulose fibre reinforced cement composites.


In the Hatscheck Process, unbleached cellulose fibres are re-pulped in warm water at an alkaline pH of 11 to 12.5; the re-pulped fibres are refined and then mixed with cement, silica sand, and other additives to form a mixture. The fibre cement mixture, is deposited on a felt band substrate, vacuum de-watered,and cured to form a fibre reinforced cement matrix in sheet form.


Fibre cement products offer numerous advantages over other traditional materials such as wood siding: they are weatherproof, fire and insect resistant, flexible, highly workable and durable.


The fibre cement manufacturing process also makes use of autoclave technology.  In autoclave technology, polymer based composites are manufactured by applying intense heat and pressure to eliminate moisture from fibre cement materials. This leads to composite consolidation and the result is an extremely strong and robust fibre composite material.

Where can I get more information on SHERA products?


You can find out more about our SHERA products on our website Products section or by contacting us, here.


What is SHERA Board?


SHERA Board is fibre cement boarding that offers you more design possibilities for both interior and exterior use. It also provides cost-effective, speedy and durable solutions for your design / construction project. Unique features of SHERA board are as follows:


- A non-combustible fibre cement flat board

- Various thicknesses for different applications


What are the advantages of SHERA Board over moisture resistant gypsum?


SHERA Fibre Cement boards are homengeneous and cementitious in nature, so fundamentally different in constitution from moisture resistant gypsum boards,which rely on a 'skin' to keep water/moisture out.


Moisture resistant gypsum will allow water to penetrate if the skin is broken or, for example, if the corners need to be screwed. Once moisture penetrates the skin on moisture resistant gypsum, it cannot evaporate, and causes the boards to disintegrate over time. 


Our fibre cement boards, by their very make up, are truly moisture resistant and, although they do absorb moisture, it is able to escape. They can also be painted, which will repel moisture altogether.


Our fibre cement boards can be used as internal boards in wet areas - ie. in wet areas such as pools, bathrooms, kitchens and so on.


Water resistant gypsum may also disintegrate due the the above problems with moisture penetration, and when it does so it releases toxic particles which are thought to cause respiratory problems.  Our products are completely inert and free from toxic chemicals/formaldehydes as found in ply boards.


We also produce planks, which can be exported to Europe for use in external cladding.


SHERA Board is certified for fire resistance, click here to read more about SHERA Board.


What is SHERA Plank?


SHERA Plank is a fibre cement plank, a unique composite of natural fibres bonded tightly in a high-grade silicate structure. This autoclaved wood-grain siding acquires impressive toughness, yet remains flexible and dimensionally stable.It is a cellulose cement plank that contains absolutely no asbestos fibre.


SHERA Plank is simple to handle and install and is therefore suitable for the Do-It-Yourself (DIY) segment. It comes in several sizes and textures and is a perfect solution for wood-cladding houses which face a constant threat from termites and water damage. 

SHERA Planks are certified for fire resistance too, click here to read more about SHERA Plank.

How can I stay updated on SHERA developments and new products?

The easiest way is via our blog, and also via our Facebook, Twitter  and YouTube pages.  


What do I do if I cannot find an answer to my question?


If you cannot find an answer to your question, feel free to contact us and one of our International Business Development Managers will get back to you.